J. Rachel WestDec 8, 20214 min4 Mistakes to Avoid with Email MarketingRaise your hand if you’ve received a really bad sales email in your inbox. I’m sure all of you are raising your hand right now. Raise...
J. Rachel WestOct 21, 20213 minUnderstanding the 3 Pillars of SEO As a business owner or someone who has worked with digital marketing, I’m sure by now you have heard the term SEO. But what exactly is...
J. Rachel WestOct 20, 20216 minUnderstanding the 5 Stages of the Buyer's JourneyI want to start this off by telling you a little story about how I ended up at the University of Westminster for my masters. I had just...